My Uber Breaking Point

My latest diatribe about driving for Uber and Lyft, with a scathing comparison between the two services: 

I just couldn’t be a part of their rapacious practices anymore. After putting off the inevitable for too long already, it was time to implement my exit strategy and move on to driving a taxi. As soon as I earned enough money for taxi school, I would finally be done with Lyft and Uber. Then it’s the cabbie’s life for me!
In the meantime, I started driving for Lyft again. Which wasn’t an easy sacrifice to make. At least with Uber there’s no expectation of conviviality. The Lyft experience is so pedestrian. Lyft tries to hold your hand the whole time. It’s excruciating when you know what you’re doing and just want to get the job done. That’s why Uber is killing Lyft in the ride-hail wars. They are the bridge between taxis and limos. A premium service at a cut-rate price. 

With Uber, there are no illusions. Unless you’re an idiot — or believe corporate shills like The Rideshare Guy — you enter the life of an Uber driver knowing damn well you’re going to get fucked up the ass. Lyft, on the other hand, is all about a false sense of community and inclusiveness. As long as you play by their rules. I don’t think I’ve ever come across a more jingoistic, flag-waving group of kool-aid drinking cheerleaders before I discovered the loyal drivers in Lyft’s Facebook driver lounges. These private groups have since been disbanded, as if John Zimmer, the CEO, happened upon them one night and, after perusing the infinite flow of asinine comments by a chorus of gossip hounds and glad-handers, murmured into the glow of his computer screen, “Exterminate the brutes.” 

Lyft may portray themselves as fun and quirky and the “friendly” alternative, but they’re just like Uber. Except when they cut rates and tell drivers it’s for their own good, they never fail to mention how we’re part of a a community. Which makes their version of ass-rape so appalling. 

I like my evil pure and uncut, thank you very much.

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Being Uber Ain't Easy: Why All Drivers Should Support Regulation

(Originally appeared on Disinformation.)

The global pushback against Uber domination continues to gain momentum. Over the past few weeks, the ride-hailing app was banned in India, Thailand and France, suspended in Spain and challenged in Belgium, Germany, the Netherlands and South Korea. Across the US, local governments in Oregon, Arizona, Nevada, Texas, Pennsylvania and California are cracking down on the San Francisco-based behemoth, as well as its smaller rival, Lyft. Every day there are more and more articles in major news outlets documenting the growing rideshare backlash.

Uber responds to the lawsuits and rampant criticism with aplomb, holding the ship steady amid a tempest of dissent. They are always quick to fire back. When they're not threatening journalists, they accuse city councils of unfairly subjecting them to unfair burdens. They claim their model of ridesharing is under attack by government overregulation. Since they profess to be a technology and not a transportation company, they argue they're immune to the same laws that taxi companies must adhere to. They demand special treatment because they are disrupting the evil “taxi cartel” and bringing quality service to the masses. They hire lobbyists and ask their supporters – both drivers and passengers – to sign petitions and join rallies. They set up web pages to make it easy for customers to contact their representatives.

Being Uber means you never have to take your face out of an iPhone. Click a button, get an Uber ride. Click another, support the Uber cause.

As an Uber/Lyft driver, I’ve received dozens of emails and texts encouraging me to resist government meddling. I may drive for these companies, but I’m not stupid. Just broke and desperate. Which is why I use my own car as an unlicensed taxicab, despite the risks associated with transporting drunk and impatient people through crowded urban streets. I know I’m not protected from misfortune. When something goes wrong, whether it be car-maintenance or worse, I’m on the hook. My personal insurance policy is completely invalid when driving for-hire. If I get in an accident, I’ll be at the mercy of the offshore insurance company Uber uses to cover their drivers. From everything I’ve read about the experiences of other drivers, Uber won’t be clamoring to come to my aid. There isn’t even a number to call in case of an emergency. I could have bodies splattered all over the asphalt and still only be able to email Uber support. And hope for the best. Even though drivers make these companies billions of dollars, we are entirely alone out on the streets.

Being Uber means never thinking about the consequences of being Uber.

So why support a system that puts the underemployed at such an extreme disadvantage? It makes sense Uber customers would oppose regulation. Until something goes wrong. They just want cheap, efficient rides and a cashless payment system. But a regulated Uber and Lyft are in drivers' best interests. After all, we are the ones with everything at stake.

Maybe I am kind of stupid.

Safety Not Guaranteed 

Regulation is all about insurance and background checks. Taxi companies are required to provide adequate insurance and use Live Scan background checks to properly vet their drivers. So what’s the big deal? Uber was just valued at $40 billion. Why can’t they provide adequate insurance and fork over the cash for industry-standard background checks? They have no problem writing code that makes hailing a car as easy as touching the screen of a smart phone, but when faced with a little bureaucratic paperwork, suddenly they don’t have the resources?

It’s almost impressive how far Uber will go to avoid regulation. Shawn Marquez, the acting director of Arizona’s Department of Weights and Measures, which regulates cabs in the state, recently pointed out, “Some areas regulate how many cars you can have, their color, their year, how much the price is. In Arizona we don’t do any of that. You can have purple cars with stars and stripes as long as you have the insurance.” (Arizona continues to crack down on Uber and Lyft.)

Instead of playing by the rules, Uber just plows into cities across the world and sets up shop. They figure after getting public support for their service, they can argue they’re providing an invaluable service that consumers would suffer without. When the regulators come calling, they cry injustice and rally the legal teams. It’s a gambit that seems to be paying off. Even with several pending lawsuits, including Portland, San Francisco and Los Angeles, they are still operating in those cities. Las Vegas seems to be the only municipality able to fend them off. (Though Portland is trying their damnedest to rout Uber's advance into the Rose City.)

Being Uber means never taking "no" for an answer.

Lyft, on the other hand, is pulling out of places where regulation doesn’t bode with their model. In November, when the Houston city council approved regulations for rideshare services, they shut down operations, claiming background checks, increased insurance and safety exams create an undue burden for drivers. A few weeks ago, they ceased operations in Tacoma, Washington, after the city council passed regulations there. Since most people moonlight as Lyft and Uber drivers to supplement income, they don’t have time during the day, the argument goes, when they are supposedly at regular jobs, to sit around government offices waiting to get legal. (Never mind the fact that, as these companies squeeze the taxi industry, hordes of former cabbies are moving into rideshare.)

Give Me Convenience or Give Me Death

Uber and Lyft promote convenience. For passengers and drivers. They know people are lazy. If drivers had to get their fingerprints taken, pee in a cup and spend a day or two attending a class, they wouldn't be as likely to sign-up. Or keep driving.

Where would the so-called sharing economy be without this ease of participation? Especially for the folks providing these peer-to-peer services? Why go through the hassle of setting up your house as a legitimate bed and breakfast when you can just list empty rooms on Airbnb? Why polish a resume and apply to temp agencies when you can post your services on TaskRabbit?

For the Average Joe, the idea of using his personal car to transport drunks may seem like a fun way to earn some extra money. That it requires very little effort makes it even more appealing. Taking time out of your day to get a license in order to be legit… well, that sounds like a total drag. Nobody enjoys going to government offices like the DMV. (When will there be an app to solve that hassle?)

Uber and Lyft are aware prospective drivers won’t take the extra steps to become legal. Their entire business model is based on a never-ending supply of moonlighters.

Need some extra money to pay off credit cards? Drive for Uber.

Bored at home and sick of watching TV on weekend nights? Turn on the Lyft app. Look, there’s surge pricing!

To become a Lyft driver, I just ran my thumb along a slider in the app. Filled out my personal information and provided my social security number, driver’s license and the make and model of my car. It was a breeze. The only obstacle was waiting for a response. But a week later, I was giving rides and making money.

With Uber, the process was just as simple. Except I never received the Uber-issued iPhone 5 required to access their app in the mail. I had to wait in line at Uber HQ. Which was a slightly harrowing experience. But the majority of drivers get their phones and placards shipped to them. They start driving without ever once looking an Uber representative in the face.

The Uber Bait-and-Switch

This effortless process of onboarding is what pushes the ridesharing revolution. Anybody can get signed up without a hitch. But once you start driving, it’s a different story. From that point on, the experience becomes increasingly difficult.

Driving a car in a city like San Francisco is no cake-walk. When a request comes in, you have to deal with the app while negotiating traffic. You only have ten seconds to accept the ride. (Miss too many requests and you face deactivation.) Once you figure out where you’re going, you drive to the location and, invariably, wait in traffic with your hazards on for the person to saunter outside and get in the car. From there, the app tells you where the passenger wants to go and how to get there. But there’s still traffic to contend with. And along the way, you have to keep a careful eye on errant cars, belligerent cabbies and suicidal pedestrians. All the while maintaining a sunny disposition. It’s important to be accommodating to your passengers. Or risk a low rating. (If your rating gets too low, they deactivate you.)

Pro tip: When passengers ask if you like driving for Uber, always say you LOVE driving for Uber. Being Uber means not being afraid to tell a lie or two.

On the road, issues often arise that have to be dealt with, like unruly passengers, drunks, picking up the wrong person, lost items that have to be returned, physical and mental stress, low rates that keep getting lower and an unfair rating system that allows riders upset about surge pricing and app glitches to take their frustrations out on drivers.

I’ve been driving Uber and Lyft for ten months. I’m not going to make it much longer. I don't earn enough driving for Lyft and Uber to afford to keep driving for Lyft and Uber. My car is trashed and the only way I can make the kind of money to maintain it anymore is by driving ten to twelve hours a day. Which would only rag my car out even more. And hey, isn't that the cabbie’s life? And what rideshare is ostensibly trying to disrupt?

Hell, I'd rather be a cabbie. They have it better. They don’t have to use their own cars. Or shell out the big bucks for car maintenance. Or provide their own insurance. Or pay a deductible if they get in a no-fault accident. They don't have to deal with the demands of self-entitled kids accustomed to getting the world handed to them on a silver platter and expecting premium service at a cut-rate price. (I'd take the tourist trade over the start-up crowd anyday!) Cabbies actually have their own businesses in the form of repeat customers. Charm and quality service don't pay when you're an Uber driver. But cabbies get tips. On top of all the other indignities Uber drivers suffer, we are also denied tips! According to Uber’s official policy, “Being Uber means there is no need to tip drivers with any of our services.”

So yeah…

Being Uber isn't all it's cracked up to be. Not for drivers. When you think about it, sitting in the waiting room of a government agency for a few hours to ensure you’re protected from the evil machinations of a corporation bent on world domination doesn't seem that bad. In fact, it sounds kind of like a vacation.
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A Day in the Life of a Rideshare Driver

(an excerpt from Behind the Wheel 2: Notes from an Uber/Lyft)

Most days, I wake up around noon. Usually hung-over. My first thought is always the same: probably should’ve skipped that last drink. At the time, though, it felt absolutely necessary. Vodka has a way of alleviating some of the physical stress from driving a car all night. At least temporarily.

After several months of driving for Lyft and Uber, my neck is like an open wound. The muscles that run from my shoulder to my jaw are steel rods. I have very little radius when I turn my head left or right. The tension never goes away. It makes my teeth ache. There is a real possibility that I have some dislocated vertebrae. My joints hurt. My right ankle has a creak in it. And I have a chronic case of hemorrhoids. No matter how much ointment I apply, they remain perpetually enflamed. Old age has not only crept up on me, it has run past me and turned around to taunt me.

Besides the physical exhaustion of driving a car in the city, there is also the psychological toll. It’s one thing to maintain a diligent eye on my blind spots, the other cars on the road, speeding bicyclists and cavalier pedestrians, but I also have to project a sunny disposition and be accommodating to my passengers. Or risk a negative rating. Not an easy task when I’d rather be committing murder. And yet, with enough Ativan and caffeine in my system, somehow I make it through another shift. Like when the endorphins kick in after a boot to the nut sack, these superficial interactions with complete strangers have a numbing effect after awhile. As long as it’s busy and I have enough rides to keep my mind off the grueling process. The slow nights can be torture and I can’t wait to get home so I can pummel my brain with alcohol, pills and weed until I stop obsessing over the streets of San Francisco, their order and how they intersect with each of the forty-seven neighborhoods.

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Behind the Wheel 2: Notes from an Uber/Lyft - The New Zine

From the trenches of San Francisco’s sharing economy: another rideshare confessional zine

Behind the Wheel 2 includes more insight into the day-to-day travails of a rideshare driver in San Francisco, more stories about driving drunks, switching from Lyft to Uber, a visit to Uber HQ, self-entitled douchebags, talk of gentrification and displacement, the tech boom, public debauchery, emotional breakdowns, police activity and my first puker.

56 pages
Wraparound cover
Illustrated with street scenes from the passenger seat
Staple bound

$5.00 postpaid

the print version is available through etsy

order direct through PayPal:

The Kindle version:

Trick or Treat: Lyft Wants ME to Be a Mentor?

I have to say, I’m somewhat flattered that Lyft took the time to email me the morning after Halloween with an invitation to be a Mentor. On what was supposed to be the busiest night of the year for ridesharing, Lyft had to deal with a server outage that caused snafus for drivers and passengers alike. Then there was the Sacramento passenger who died in a wreck on the freeway. This is Lyft’s first fatality. And the first rideshare passenger killed during a ride.

It was a hell of a night for Uber too. Their servers also went down worldwide. And they had to fend off the usual criticism for surge pricing.

On top of all that, both Lyft and Uber were offering drivers an hourly guarantee. In San Francisco, it was forty bucks.

Despite the guarantee, I stayed home and watched slasher flicks with the Wife. We did Halloween, Halloween 2, Scream and Scream 2.

The next morning, the Facebook groups were inundated with screenshots of extremely high fares. Once the server issues were sorted out, prices surged 5x in San Francisco and LA. In other cities, they went as high as 9x. Drivers who powered through the glitches took home some serious treats. While several passengers were just tricked.

I felt a mild pang of disappointment that I missed out on the shit show, but the email from Lyft certainly raised my spirits. In fact, I laughed my ass off. I have to assume it was another server error. I mean, really… They want ME to be a Mentor? Me? The person who continuously trashes their brand? Who made fun of the Pacific Driver Lounge? And who wrote a scathing post that sent all the Lyft loyalists into such a tizzy? Me?

Are they completely out of their fucking minds?

I’m tempted to accept the invitation just to see if they would actually approve me. And if they did… Well, that would only validate my theory that Lyft and Uber don’t give two shits what you say about them online. Regardless of what many think, we work for a computer. All that matters is how well you drive. And as far as Lyft’s algorithm is concerned, I’m good enough to be a Lyft Mentor.

Me!

Ten Consequences of Driving for Uber and Lyft

After nine months of driving mostly fulltime for Lyft and Uber, these are the ten things that make me dread ridesharing:

1. Vehicle Depreciation

Besides passengers slamming my doors, which has caused a mysterious rattle, scuffing my interior, leaving behind trash and generally making the kinds of messes you’d expect from a two year old, there is also mechanical wear and tear. The more I drive, the more things go wrong with my car. I figure I have about two more months until I need new brakes and tires. And then my rideshare days are over. I just don’t make enough from driving for Uber and Lyft to afford to keep driving for Uber and Lyft.

2. Boot Malfunction

My right boot is more worn than the left. To be fair, this may have more to do with my bony heels, but it’s not something I ever noticed until I had to keep my foot on the gas and brake pedals for hours at a time.

3. Physical Discomfort

My neck is like an open wound. No doubt from glancing over my shoulder as I switch lanes in traffic all night long, always diligent to keep an eye on my blind spots, as well as the other cars on the road, speeding bicyclists, impatient cabbies and cavalier pedestrians. As a result, the muscles that run along my jaw are steel rods. I have very little radius when I turn my head left or right. The tension never goes away. There is a real possibility that I may have some dislocated vertebrae. My joints hurt. My right ankle has a creak in it. And I have a chronic case of hemorrhoids. No matter how much ointment I apply, they remain perpetually enflamed. I noticed once, when I was a Lyft passenger, that my driver had a hemorrhoid pillow on his seat. I may need to acquire one of those in the near future…

4. Spousal Neglect

Since I’m out late driving on the weekends, the Wife’s home alone. And she’s not happy about it. I’ve tried driving during the weekdays, but the gridlocked traffic makes getting anywhere in the city a chore. It’s not worth the frustration. I spend more time driving to the pinned locations than I do taking passengers where they need to go. And the only time you can get surge pricing is on weekend nights. And holidays. Or special events. So…

5. Fear of Deactivation

Nobody enjoys being judged. But constantly feeling threatened with “deactivation” is downright humiliating. The rating system employed by Lyft and Uber focuses on only one aspect of a driver’s performance: passenger satisfaction. And it’s not easy making people happy. Even when the ride has gone perfectly, there’s never a guarantee the passenger is satisfied. All it takes is one drunk passenger on a power trip and you’re deactivated.

6. Erratic Sleep

I work late and come home late. But I can’t sleep late because my head is filled with dreams about my Lyft summary, which is the only way to find out what I made the day before and what’s happened to my rating. Sometimes the summary is in my inbox before I wake up. Other days the email doesn’t arrive until the afternoon. With Uber you know, for the most part, what you’ve made at the end of each ride. And your rating is updated in the app as feedback is left. So at least you’re disappointed in real time.

7. Misanthropic Tendencies

After a while, you really start to hate people. I’ve met some really great folks in my car, but I’ve also encountered a lot of stinkers. People that I’d rather see under my front tire than in my front seat. But I have to maintain a sunny disposition and be accommodating to my passengers or risk a negative rating. Not an easy task when some passengers are just straight up assholes. They input the wrong location. They make you wait. They ignore you. They talk down to you. They say racist and sexist things in your car. Your only retaliation is to rate THEM low. Which doesn’t amount to much since it’s unlikely Uber or Lyft would ever deactivate a passenger’s account. I guess we should just be grateful our passengers act like self-entitled douchebags rather than punching us or holding guns to our heads.

8. Paranoia

Every time I go out to drive, I say a prayer that nothing bad happens. I can’t shake the nagging sensation that if something goes wrong, I’ll be fucked. Uber and Lyft tells us to use our personal insurance in the event of an accident. But our insurance won’t cover any damages since we’re engaged in commercial activity. So what’s the point of having personal insurance to do rideshare? Not that things would be better with the insurance companies Uber and Lyft use. I’ve read numerous reports from drivers who’ve been in accidents and had to crowd source funds to get their cars fixed. Or just being left in the lurch. We are hardly protected under normal circumstances, but what if we’re at fault? Oh, the horror… And with Uber, there’s no support number. We can only email them afterwards. On top of all that, both Uber and Lyft charge us a deductible. So if we are covered, we still pay out of pocket, even if we aren’t at fault.

9. Monetary Deficiencies

Because of the price wars, as Uber and Lyft fight it out to determine who will be the preeminent rideshare platform, drivers are getting squeezed more and more. The rates just keep going down. As it is, I’m broke as hell. My credit cards are all maxed out, most of the time my bank account is overdrawn and I have a painful toothache I can’t afford to fix. Not to mention taxes… I don’t want to even think about what I’m going to do when it’s time to pay taxes.

10. Self-loathing

If you’ve made it this far on my list of rideshare consequences, you might be wondering why I don’t just quit. I know it’s stupid to complain about something you can’t control. And I know it’s my own damn fault. I bought into the promise of ridesharing as an alternative source of income with a good amount of freedom and it turned out to be a lie. I fell for the classic switcheroo. I’m an idiot. So why don’t I just get on with my life? Well, that day is coming. Without a doubt. For now, the hell I know is better than the one I don’t. And I like driving. I like meeting people. I like exploring the streets of San Francisco. But there’s no future in ridesharing for drivers. Hell, the way things are going, there won’t be a future for cabbies either.

Should We Really Kill Lyft?

A few weeks ago, when I posted the cockeyed, ad hominem attack piece How to Fix Ridesharing: Kill Lyft, I knew it was going to be an incendiary post. Lyft loyalists responded with their usual derision over anything they perceive as anti-Lyft. Commenters were quick to label me a disgruntled ex-driver and an idiot, calling my logic primitive, retarded and stupid. Others pointed out that I understood nothing about how to run a business and that I was missing “a key part of the equation.”

Now, I’m the first to admit I’m no businessman. I'm certainly not the sharpest crayon in the box. And I’ve never claimed to be an authority on the subject of ridesharing other than being a current driver for both platforms (with a 4.9 rating on each) who pathologically reads every article on the subject that crosses my Facebook dashboard and Twitter feed. I also pay close attention to the posts and comments on all the Facebook driver groups that I haven’t been kicked out of yet. I know how easily offended the Lyft faithful are. So I wasn’t surprised by the vitriol my post received.

But in their ardent support of the Lyft brand, my detractors failed to grasp that I was actually championing Lyft’s main tenets. I prefer driving for Lyft. I think they are a much better company than Uber. Which is a common refrain among drivers. Ride.Share.News recently did a survey and found that the majority of drivers prefer Lyft. Which makes sense. Unlike Uber, the Lyft app has many features designed with the driver in mind. The app automatically notifies the passenger when you’re getting close to their pinned location, as well as when you’ve arrived. It even starts the ride within a few minutes of waiting, which addresses one of the biggest frustrations of dealing with passengers: the wait.

Another frequent gripe about driving is being ignored and treated like a servant. Lyft’s “friend with a car” slogan is not only in the true spirit of ridesharing, and what most of us signed up for, it also makes for an enjoyable ride. But the greatest aspect of being a Lyft driver, of course, is the ability for passengers to leave a tip. As a regular Uber driver, I know that without this option in the app, 99.9% of passengers do not leave a tip. They signed up for a service so they wouldn’t have to worry about having cash on hand, so it’s understandable. Albeit unfortunate.

Of course, not knowing what you’ve made until the next day, the overall demanding attitude of Lyft passengers (no, I’m not your fucking DJ and no, I don’t have any candy for you), that stupid pink mustache and the forced homogeny make driving for Lyft less appealing to me, but for others that’s the main draw.

So… do I really think Lyft should be killed off?

Yes. I think Lyft and Uber should both die. I think these two companies have ruined the entire concept, and the potential, of ridesharing with their rampant greed. I hate them both, but I hate Lyft more. Why? Because, as I pointed out in the original post, by taking on Uber, they’re making things worse for everybody. There’s really no way they are ever going to beat Uber at their own game. Not with a pink mustache. Not by creating a “community” of drivers. And not with a quirky, fun vibe.

Lyft wants to compete with Uber because they want to be worth billions of dollars like Uber. You can’t really blame them. We all love money. But how can Lyft expect to corner the national rideshare market and make billions of dollars without becoming a generic service like Uber?

Based on my observations over the past seven months as a fulltime driver for Lyft and Uber, the vast majority of passengers aren’t that interested in an unconventional experience. Just a safe one. They want to request a ride from their phones, have the car show up and not deal with cash. Sure, there are plenty of people who buy into the Lyft experience, but instead of cultivating those users, in their ignominious attempt to get a larger share of the rideshare market, Lyft is not the Lyft of old. They are diluting the one thing that distinguishes them from Uber.

This isn’t my crackpot theory. A friend of mine who began using Lyft three months after the app was first released in San Francisco told me recently how disappointed she’s become with Lyft. She’s uncomfortable sitting up front next to former cabbies and even had one driver harass her a few weeks ago. She says she no longer feels safe using Lyft and has moved on to UberX, where she can at least sit in the back. I told her she could easily sit in back with Lyft but she doesn’t see the point of using Lyft if she isn’t participating in the culture of Lyft.

Sound familiar?

Other bloggers and plenty of drivers have said the same thing.

And I’m not the only one who thinks that Lyft will lose the rideshare wars. We all know, once the dust settles in the rideshare wars, Uber will dominate the market. And no, I don’t think that’s a good thing at all. But it’s inevitable. If Lyft wants to be like Uber, then Lyft should die and let Uber do Uber. They don’t need Lyft’s help.

Killing Lyft off now would be an act of mercy. Let’s put them out of their misery so we can focus on protesting Uber, creating a TNC union, figuring out the insurance question, getting regulated and trying to increase fares. There are many people doing all these things right now. And current lawsuits against Uber may potentially change the game and take them to task for mislabeling drivers as independent contractors. There is legal precedence that by determining our rates and how we maintain our vehicles as well as limiting our ability to accept tips, they are actually our employers. Uber is fighting this classification tooth and nail because they won’t be able to shirk responsibilities for the assaults, sexual harassment and death caused by drivers. They also know the day is coming when they will be forced to assume the role of a transportation company. This can’t happen soon enough.

There is only one way to ensure the ability for anybody to make money in a car: regulation.

Of course regulation means the death of ridesharing. Because it will no longer be about individuals using their personal cars as vehicles-for-hire to make a few extra bucks on the side. If drivers are required to have permits for themselves and their cars, how many current rideshare drivers would go through that process to continue driving? Very little, I imagine.

Ridesharing is barely in its infancy. And yet it’s already doomed. Why? Because only two companies dominate the field. If Uber and Lyft continue to be the primary players and keep fighting each other for the national market, ridesharing will not advance. The only way to make ridesharing work is to create smaller companies based in individual cites. The technology is there, somebody just needs to build the apps. I think smaller companies could easily gain wide-acceptance in cities by advertising themselves as a local rideshare. Create a cool logo that’s unique to that city, pass out referral cards for free rides at all the bars and clubs, slap a magnet sign onto the side doors, place an emblem in the window and get noticed. It’s not hard to get attention these days. Look at a company like Black Crown Car Service in Seattle. Yeah, I know they're a black car service, but they've proven that starting a car company at a local level can be accomplished. Just don’t expect to become valued at a billion dollars. Or take on Uber.

And yeah, I know SideCar is still a formidable player in the rideshare game. It seems like they’re poised to step into Lyft's shoes once Uber finally crushes them, or take over entirely if Uber and Lyft do each other in. Their recent deal with SFO shows they are being strategic rather than blatantly fighting regulation and trying to destroy traditional taxi service.

At the end of the day, it doesn’t matter who wins the rideshare wars. If either one becomes victorious, we’ll be right back where we started. In their efforts to destroy “Big Taxi,” Uber or Lyft will eventually become the very thing they aimed to disrupt: taxis. But with a twist: less regulation. So why not open up the market and start more rideshare companies to keep the disruption going?

Lyft and Uber have turned ridesharing into a racket. We use our own cars and assume all the risks and responsibilities to make these companies rich, all the while making less and less each month. And when we fuck up, or when our cars give out, we are cast aside. Neither Lyft nor Uber have any loyalty to us drivers. We are part of a social experiment that will fail. And when it does, the bigwigs at these companies will just walk away with golden payouts and form other companies. Or invest in somebody else’s start-up.

And the drivers? Some will get their TCP permits and go pro. The rest will move onto another side gig. Maybe they’ll have positive memories of their rideshare experiences. But I’m sure plenty will look back with regret.

The ones I really feel sorry for are the Lyft faithful. It’s going to really hurt when they have nothing left from their rideshare experience except a beat-to-shit car, a faded pink mustache and the harsh realization that a corporation they worshiped had just used them up and spit them out.


(photo courtesy of Gabriel Zamora)

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The Paradox of Ridesharing

Friends with Benefits

Uber must think Lyft drivers are all BFFs. It’s an understandable assumption, seeing as how Lyft promotes their brand of ridesharing as a community where drivers and passengers fistbump their way to everlasting friendship. Every day I get texts and emails from Uber telling me to bring my Lyft friends down to the office on Vermont street so they can sign up to drive for Uber. As always, it seems, they’re offering a $500 sign-up bonus and a $500 referral bonus. Plus lunch. And, as an added incentive, during the first month, new drivers are guaranteed to make either forty bucks an hour or $1000 a week, depending on the market.

If I had any Lyft friends, I’d tell them to take the money and run. $500 is a nice chunk of change. And I’ve seen the meals they give out at the Uber office. You get a sandwich, a bag of chips, some pasta salad and a soda. Not a bad spread. But alas, I have no friends in the Lyft “community.” I was removed from the Pacific Driver Lounge, Lyft’s official Facebook group for drivers, months ago for writing a blog post called The Cult of Lyft that poked fun of the jingoistic tendencies of the Lyft faithful. After that, I got kicked out of a group set up by Lyft drivers in the Bay Area. And then some Lyfters on a group for Uber Drivers had me kicked out of there. I guess what they say is true: I am the most hated person in the world of Lyft.

I’m actually surprised Lyft hasn’t deactivated me yet. I guess they’re afraid I’d make too much a stink if they sent me packing. Not that I’d be upset about it or anything. If you want to be part of the Lyft community, you need to drink a lot of Kool-Aid. Otherwise, you’re not welcome. And I’ve never felt welcome.

Still, it’s too bad I don’t know any Lyfters who aren’t already driving for Uber. I could definitely use the $500 referral bonus. After seven months of driving mostly fulltime for Lyft and Uber, I’m broke as hell. My credit cards are all maxed out, my bank account is overdrawn, I have a painful toothache I can’t afford to fix and the Wife’s always pissed cause I’m out driving late every weekend. As it is, I figure I have about two months until my car needs new brakes and tires. And when that day comes, my rideshare days are over. I just don’t make enough from driving for Uber and Lyft to afford to fix my car so I can keep driving for Uber and Lyft.

Now, I know it’s my own damn fault. I bought into the empty promise of ridesharing as an alternative source of income with a good amount of freedom. The ability to set your own hours can’t be overestimated for a creative type like myself. In fact, on Uber’s sign-up page, there are numerous quotes from drivers extolling the greatness of Uber because you can be your own boss. And who doesn’t want to be their own boss? I know I do. That’s one of the reasons I signed up in the first place. I was in between jobs and had an underutilized car. But as the harsh realities of being a rideshare driver became clearer, I should have moved on before the price wars went nuclear. Because all that freedom they talk about doesn’t come cheap.

Uber and Lyft have always been desperate for new drivers. But these days, they need them more than ever. As ridesharing becomes more popular, drivers will be quitting due to expensive car repairs or getting into accidents and not being able to afford the $2,500 deductible from the insurance companies that Uber and Lyft rely on to keep us safe. Or they’ll just bail after coming to the inevitable conclusion that ridesharing is not sustainable as anything more than a part-time gig.


The Long Con

In its current configuration, ridesharing, à la Uber and Lyft, is a conveyor belt to oblivion. Their goal is to take down “Big Taxi” with an endless stream of drivers using their personal cars as unregulated cabs. Uber and Lyft like to portray cab companies as monopolies that are bad for the public. They claim that government regulation will strangle innovation. But it’s all a smokescreen to disguise their true motives: replacing cab companies and their fleets of cars with tech start-ups who con regular folks into thinking they’re part of some “disruption” of a failed transportation system. And then rake in the cash.

Hey, it’s the American way!

You can’t blame Uber and Lyft for their eagerness to exploit the underemployed. It’s an effective business model that’s benefited countless fast-food joints and made the Walton family filthy rich. Low paid workers cycle through crap jobs all the time without much concern from the general public. But it’s one thing to have a stoned, pimply kid flip your burgers or ring up your discounted housewares. It’s quite another to trust them to transport you and your loved ones through city traffic in their own car for a few dollars. Chances are, they don’t even know how to get around the city without a navigation system. And even background checks can’t prevent bad seeds from easily finding their way onto the platform.

Not that it matters. Rideshare users, the very people who should be alarmed by these safety concerns, are absolutely clueless. They pay next to nothing for a ride and expect to be treated like royalty. Uber tells them they don’t need to tip and they accept that lie without hesitation. They just want the convenience and they want it for the lowest possible price. They blindly go along with the exploitative model of the gig economy without a second thought.

Unlike flipping burgers or running a register, though, rideshare drivers are supposed to perform a luxury service that’s superior to cabs. Despite getting paid less than cabbies. Rideshare companies are able to keep lowing the rates, of course, because they don’t have to own or maintain a single vehicle. They pass that discount onto to the drivers by forcing us to work for less and less each month.

I would much rather drive a cab. At least cabbies who lease their cars from a company don’t have to pay to fix them. If something goes wrong with their vehicle, they get a new one. A rideshare driver, on the other hand, shoulders all the risk and responsibility for their cars, as well as insurance and their health. We are subsidizing the entire industry so people can have an alternative to cabs. And what do we get in return? A few lousy bucks and a four-star rating at best.

As more drivers eventually realize they’re being exploited, Uber and Lyft will have to recruit new drivers to replace the ones who wise up. And these new drivers might make it a month or two before wandering off to another dead-end job. Some post comments in Facebook groups as they leave. But very few drivers will ever make a stink about how unfair the rideshare system is for drivers. Because the underemployed are used to being exploited.


Meet the new boss (and no, he’s not the same as the old boss)

I’ve had countless shitty jobs in my life. And each one came with a shitty boss. If I had ever had a boss that hired me at, say, $25 an hour and then a month later told me they were now going to pay me $15 an hour, I would tell that boss to fuck the fucking fuck off. Who wouldn’t, right? And yet, as a rideshare driver, I went along with a thirty percent pay cut. It happened so suddenly, I didn’t know how to react. And I didn’t feel like I had much a choice. Jobs don’t grow on job trees anymore. Those drivers who did have options dropped off like flies. The rest of us plodded along at the reduced wage. And then Uber and Lyft lowered the rates again. Sure, they claim that the new rates increase rides. But I was plenty busy before the price cuts. And I can only do so many rides an hour. Especially when passengers make me wait ten minutes to come outside or input the wrong location and I have to drive around looking for them. Then there’s traffic, unforeseen circumstances, driving to far off locations where you’re not likely to get a ride… the list goes on and on. It’s another lie. But we go along with it because we’re desperate. Or stupid. I don’t know which. Maybe both? (Of course, there are still Lyfters loyal to the brand. God bless them.)

So how is not having a boss working out for us? Personally, I’d rather have the old boss. I don’t like the new boss. It’s like having a girlfriend or boyfriend who doesn’t want to put a “label” on things. You kind of suspect they’re two-timing you, but they’re just so cute. You can’t meet their friends. They always come to your house. Eat your food. Hog the comforter at night. And you can’t call them anytime you want. Oh, no. You have to wait for them to call you. And if you ever say, Hey, I need a commitment, they give you a million reasons why this relationship works best for YOU. And it sounds so convincing and you begin to think that maybe they do have your best interests at heart. They’re trying to protect you. So you go along with it because every once in a while, they’re just so fantastic. And you feel so loved. But deep down, you know the desperation has turned you blind to your own best interests. And one day, you’ll wake up and realize they don’t actually give two shits about you. You’re just one fool in a long line of fools who fall for their crap. You’re just somebody to keep them from being lonely on a Saturday night.

The day will come when all rideshare drivers have a similar revelation. And like that guy with the thick black book, Uber and Lyft need to keep enough irons in the fire so they never have to spend a Saturday night alone.

That’s the new boss.

I miss the old boss.

I’ve said it before and I’ll say it again: ridesharing is a racket. There’s no way to win. Unless you want to join a cult or run your car into the ground. Then it’s a great way to make a few extra bucks a week. Just don’t think about what might happen if you get in an accident or need new brakes or what you’re going to do when it comes time to pay Uncle Sam. Whatever you do, do not think about that.